Subject:

Nanotechnology in 2010 and Beyond: Beating the Recession, Launching Big Ideas

Speaker:

Mark Bünger, Director of  Research, Lux Research      

Date:   Tuesday, January 19, 2010
Time: Registration & light lunch 11:30am. Presentation & Q/A 12:00 to 1pm

Location: National Semiconductor Bldg E-1 CMA Room. 2900 Semiconductor Drive, Santa Clara, CA

http://www.google.co m/search?hl=en&q=290 0+Semiconductor+Driv e.+santa+clara%2C+ca &btnG=Google+Search

Cost:   IEEE Members and Students $5. Non-Members $10

Please RSVP at our web site: www.ieee.org/nano  

Talk Abstract:

The economic downturn has hit key nano-enabled product segments hard: in particular, auto, construction, and electronics. Lower output and slower technology adoption in these industries will ripple up the value chain to nanointermediates and nanomaterials, leading to total revenue from products incorporating nanotechnology of $2.5 trillion in 2015 - down 21% from our previous projections. The changes will put large corporations in the driver's seat, force start-ups to break even or bust, and demand creative action from governments. At the same time, big ideas are on the horizon: Academic research in nanotech is growing at ten times the rate of scientific study overall, and companies are aligning themselves with research labs to stake claims on early-stage technologies. Our review of academic nanotech research finds Asian countries leading, carbon nanotubes and coatings/composites applications on the downswing, and graphene and life sciences applications rising. From the body of research, we identify five promising technologies - nanomotors, metamaterials, silicon nanowire thermelectrics, graphene transistors, and plasmon-enhanced solar cells - that stand poised to have the highest commercial impact. In this presentation, Lux Research's Mark Bünger will present market data, technology trends, and the latest in applications relevant to the IEEE community, including sensors and diagnostics, nanoelectronics, coatings, and other areas.

Speaker Biography:
Mark Bünger is a Director of Research at Lux Research, which he joined 4 years ago. Prior to Lux, he had 14 years of business strategy experience as a management consultant and technology analyst as a Principal Analyst at Forrester Research, Managing Director at Icon Medialab, and Senior Consultant at Accenture. Mark's education includes International Marketing at Mälardalen Polytechnic in Sweden, and Market Research at the Universityof Texasin the U.S.He also studied biochemistry through the Universityof Californiaat Berkeley's extension program and assists in a bioengineering lab at UCSF.